Author Archive

How Did ROLEX Get So Big?

Jun 08, 2018 No Comments

Rolex is quite possibly the biggest name in watches. They’ve built a brand that holds high value, but how did they do it? This video explores how they’ve built up their brand and the reputation that goes with it.  

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FRESNO STATE LAUNCHES INSTITUTE FOR MEDIA AND PUBLIC TRUST

Jun 08, 2018 No Comments

 Fresno State has established the Institute for Media and Public Trust to study media literacy and “fake news,” and develop strategies to restore trust in all forms of media. In announcing the Institute, Fresno State President Joseph I. Castro said the First Amendment will be at the center of its work. “The Institute will study [...]

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McDonald’s Will No Longer Serve This Fan Favorite Drink

Jun 07, 2018 No Comments

If you grew up loving Happy Meals, you know there are few tastes more nostalgia-inducing than the orange drink from McDonald’s — otherwise known as Hi-C Orange Lavaburst. Unfortunately, that drink’s run as your go-to beverage order at McDonald’s came to end over the summer of 2017 when it was quietly phased out across the [...]

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POPULAR FRESNO STATE SWEET CORN ARRIVES AT GIBSON FARM MARKET

Jun 06, 2018 No Comments

Fresno State’s renowned campus-grown sweet corn will be available for the first time this year at 7 a.m. Friday, June 8, at the Rue and Gwen Gibson Farm Market (5368 N. Chestnut Ave.). Customers can choose from the traditional yellow and white varieties of the market’s most popular product. Corn will be sold at 50 [...]

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VALLEY ECONOMIC INDEX REMAINS SOLID; FINDING, HIRING WORKERS BIGGEST CHALLENGE

Jun 06, 2018 No Comments

The San Joaquin Valley Business Conditions Index declined slightly in May, but remained above growth neutral for the 21st consecutive month, pointing to healthy growth in the next three to six months. The May index was at 56.9, dipping from April’s 57.9. An index greater than 50 indicates an expansionary economy. The index is a [...]

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Election Results

Jun 06, 2018 No Comments

            California Election Results   Fresno County Election Results   Kings County Election Results   Tulare County Election Results   Madera County Results

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CRAIG SCHOOL BREAKS GROUND ON RUIZ FOODS EXECUTIVE CLASSROOMS

Jun 05, 2018 No Comments

The Craig School of Business at Fresno State will host a public groundbreaking for its Ruiz Foods Executive Classrooms that will soon be constructed with stadium seating and the latest technology. The celebration will be held at 9 a.m. on Thursday, June 7, on the north lawn in front of Duncan Patio. The Ruiz Foods [...]

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6 Restaurant Chains That Might Not Be Around Much Longer

Jun 05, 2018 No Comments

Once a robust and profitable industry, casual dining has been on the decline. That means many of those familiar restaurant chains you’d find at the mall are no longer feeding throngs of hungry crowds like they used to. So which chains have fared the worst in this cutthroat industry? Hold on to your tater tots… [...]

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Cal Poly Architecture Students Present Ideas & Models of Destination Downtown: Fresno

Jun 04, 2018 No Comments

FRESNO, CA – Cal Poly – San Luis Obispo’s 3rd Year Comprehensive Design Studio students will be presenting their culminating work to the Fresno community on Thursday, June 7 from 5:30 – 7:30 pm at The Downtown Club in downtown Fresno. 17 students from Cal Poly – San Luis Obispo’s 3rd Year Comprehensive Design Studio [...]

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Three-Day Watering Schedule Begins Today

Jun 01, 2018 No Comments

The City of Fresno begin its three-day watering schedule today, June 1, and will remain in effect for the months of June, July, and August. The City is implementing its three-day watering schedule to reflect residents need to provide more water for their gardens and lawns during the dry summer months. Residents with addresses ending [...]

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New Coke – A Complete Disaster?

May 31, 2018 No Comments

In the 1980′s Coca-Cola seemingly lost their minds when they completely changed the recipe of their soda. This video explores the incident and why it failed. 

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Mayor Brand to Introduce New Customer Service Portal to Streamline Planning and Permitting Processes

May 30, 2018 No Comments

FRESNO, CA – Mayor Lee Brand will hold a press conference to announce the implementation of a new, state-of-the art customer service portal to help track business and building permits in the City of Fresno and will allow citizens and developers to access, view and apply for certain types of business permits and plans online.  [...]

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The Decline of ESPN

May 29, 2018 No Comments

ESPN has been on the decline lately. This is evidenced by mass firings, declining subscriptions, shaky ratings, and just general criticism from the public. This video explores why this has been happening and theorizes whether or not they could make a recovery from it.  

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Business Boon

May 17, 2018 No Comments

The month of May brings more economic development news as projects involving mixed-use development, medical offices and much more take place in Visalia. A downtown mixed use residential project is making its way through the entitlement process. 117 E. Main, the current home of Midtown Sports, will one day consist of a new restaurant space on [...]

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Amazon’s Growth

Apr 29, 2018 No Comments

Amazon famously started in someone’s garage, yet today they’re massive. This video details the strategy they’ve been using to make it happen.    

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City Announces New Director of Customer Relations and Analytics

Apr 06, 2018 No Comments

Mayor Lee Brand and City Manager Wilma Quan-Schecter today announced that T.J. Miller has been named the City’s Director of Customer Relations & Analytics.  In this newly created role, Miller will focus on streamlining customer service delivery through the City’s FresGO mobile app and its full-service, non-emergency customer service line at 621-CITY (2489).  She will [...]

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How Did Gatorade Get So Big?

Apr 04, 2018 No Comments

Gatorade is by far the leading sports drink. It started as something intended to help a specific football team and has since grown into what they are today. This video takes a look at how they grew this big and key events that took place. Plus we try to get to the bottom of whether [...]

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City Reaches Agreement to Bring GAP E-Commerce Center , 500 Jobs to Fresno

Mar 29, 2018 No Comments

Mayor Lee Brand and his administration have reached an agreement with The Gap, Inc. (Gap) to relocate their e-commerce fulfillment operation to the City of Fresno.  The relocation allows Gap to place its e-commerce fulfillment center, currently located out-of-state, near its store distribution facilities in the vicinity of Fresno-Yosemite International Airport. In moving their fulfillment [...]

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The Brilliance of GEICO Ads

Mar 27, 2018 No Comments

Geico’s Advertising is some of the most impressive of any company out there. This video theorizes the reasons for the success and highlights some of the more memorable and effective campaigns.    

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Google Is a Remarkable Company

Mar 16, 2018 No Comments

We’re all familiar with Google, but few are familiar with the extent of the impact they’ve made on the world. This video covers the origin of the company, how they make their money, and how they’ve innovated advertising as we know it. Google is truly a remarkable company.    

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